ORDER

This successive appeal arises from a summary judgment in favor of Re/Max North Central, Inc. (“Re/Max”). When this case was last before this Court, we reviewed the district court’s decision to grant Re/Max a preliminary injunction against Patricia Cook’s continued use of Re/Max’s marks and logos. In affirming the court’s decision, we concluded that Re/ Max demonstrated that (1) it would likely succeed on the merits, (2) it would suffer irreparable injury if the injunction was not granted, and (3) the trial judge had carefully and properly weighed the harm each party would likely suffer and, nonetheless, found that Cook failed to establish that she would suffer irreparable harm. Re/Max North Central, Inc. v. Cook, 272 F.3d 424, 433 (7th Cir. 2001). On this return trip Cook asks this Court to review whether the district court’s granting of Re/Max’s motion for summary judgment was proper. We hold that it was.

I. BACKGROUND

In 1993, Cook and Re/Max entered into a franchise agreement that gave Cook the right to operate a Re/Max real estate office for a renewable five year term and required, as a condition for renewal, that Cook hire five sales associates by mid-1996. On May 1, 1998, Re/Max mailed Cook a notice of termination citing her failure to meet the sales associate hiring quota as the reason for termination.1 The notice of termination extended Cook’s franchise for six months under Article 6.D of the 1993 agreement.2 After sending a second notice in October 1998, verifying that Cook’s franchise would be terminated as of the first of November in the following month, Re/Max concluded that a termination would violate the Wisconsin Fair Dealership Law (‘WFDL”) because Cook had not been provided with 60 days to cure her franchise’s default. Re/Max then decided to rescind the two prior notices and, in a letter dated November 25, again extended the term of Cook’s franchise on a month to month basis. That letter further served as notice to Cook that her franchise would be terminated if she failed to cure her associate hiring default within 60 days, as required by Wis. Stat. § 135.04.

In a February 17, 1999, letter to Cook, Re/Max acknowledged that Cook had cured her default by hiring the requisite number of sales associates3 and informed *564Cook that, “Renewal materials, including RE/MAX North Central’s current form of franchise agreement, [would] be forwarded to [her] shortly.” On April 22, Re/Max mailed Cook a copy of its 1999 franchise agreement on file with the State of Wisconsin, but Cook refused to sign the document primarily because it required her to maintain five sales associates throughout the five year term of the agreement even though Cook wished to retain only two sales associates. After extensive negotiations between Cook and Re/Max concerning the sales associate quota, the parties agreed that the quota would remain at five. However, when Re/Max provided Cook with another 1999 agreement to sign, she unilaterally without discussion reduced the number of sales associates required by the agreement to two associates in the first two years and three associates in the final three years. Re/Max declined to accept Cook’s proposed changes and in January of 2000, Re/Max once again initiated procedures to terminate Cook’s franchise. Cook’s franchise was ultimately terminated the following August.

In October of 2000, Re/Max filed suit against Cook under the Lanham Act4 alleging trademar infringement because Cook continued to use Re/Max’s marks and logos subsequent to her franchise’s termination. Cook filed a counterclaim alleging that Re/Max had unlawfully terminated her franchise rights. The district court granted Re/Max’s motion for a preliminary injunction, affirmed by this Court, Re/Max, 272 F.3d at 426, and later granted Re/Max’s motion for summary judgment. Cook, taking a third shot at the apple, returns to this Court asking for relief from the summary judgment order. Re/Max cross-appeals the district court’s damage award of $10,304.81. Specifically, Re/Max argues that the court abused its discretion by denying Re/Max treble damages and attorneys’ fees.

II. DISCUSSION

This Court reviews the district court’s grant of Re/Max’s motion for summary judgment de novo. Albiero v. City of Kankakee, 246 F.3d 927, 931 (7th Cir. 2001). Summary judgment is proper when there are no genuine issues of material fact and the moving party is entitled to a judgment as a matter of law. Id. Before the district court, Cook argued that Re/Max’s motion for summary judgment should have been denied because Re/Max had committed two violations of the WFDL. Cook first claimed that Re/Max’s year 2000 franchise agreement, which was tendered to Cook for her signature in March of 2000, changed the competitive circumstances of Cook’s dealership. Cook also alleged that Re/Max had not provided Cook with 60 days to cure her default after giving her notice in January of 2000 that she was in default for faffing to renew her franchise contract. The district court rejected both arguments and Cook has abandoned them in her current appeal. Instead, Cook claims that Re/Max was obligated to provide her with an opportunity to renew her franchise under the 1998 agreement because the 1998 agreement was the form of Re/Max’s franchise contract on February 17, 1999-the date Re/ Max acknowledged that Cook had cured her default by hiring five sales associates. By faffing to offer her the 1998 agreement, Cook contends that Re/Max violated the WFDL, specifically Wis. Stat. § 135.03,5 and breached the 1993 franchise contract.

*565We do not reach the merits of Cook’s appeal, however, because Cook failed to argue that she was entitled to the 1998 agreement while opposing summary judgment in the district court. In fact, in her sixteen page response to Re/Max’s motion for summary judgment, Cook not even once mentions the 1998 agreement, let alone that Re/Max’s failure to tender the 1998 agreement somehow precluded summary judgment. “It is well-established that a party waives the right to argue an issue on appeal if he fails to raise that issue before the trial court.” Grayson v. O’Neill, 308 F.3d 808, 817 (7th Cir. 2002); accord Johnson v. Kakvand, 192 F.3d 656, 661 (7th Cir. 1999); see also Laborers’ Intern. Union of North America v. Caruso, 197 F.3d 1195, 1197 (7th Cir. 1999) (“ ‘We have long refused to consider arguments that were not presented to the district court in response to summary judgment motions.’ ”) (quoting Arendt v. Vetta Sports, Inc., 99 F.3d 231, 237 (7th Cir. 1996)). Cook’s waiver is further evidenced by the fact that the 1998 agreement is not found in the record, even though the record includes the 1993 and the 1999 agreements.

Moving on to Re/Max’s cross-appeal of the damage award, this Court re-views the adequacy of monetary relief awarded under the Lanham Act and a denial of attorneys’ fees for an abuse of discretion. BASF Corp. v. Old World Trading Co., Inc., 41 F.3d 1081, 1092, 1099 (7th Cir. 1994). Re/Max argues that the district court should have found that Cook’s infringement on Re/Max’s marks was willful and deliberate, thus justifying an award of treble damages and attorneys’ fees. Re/Max’s argument ignores that, “The discretion given by the Lanham Act6 to increase an award of lost profits if the circumstances warrant is to be exercised by the trial court and not by the court of appeals.” Otis Clapp & Son, Inc. v. Filmore Vitamin Co., 754 F.2d 738, 745 (7th Cir. 1985); see also BASF Corp., 41 F.3d at 1096 (“Enhancement of an award of damages is clearly committed to the district' court.”). If the circumstances warrant, it is solely within the district court’s discretion to enhance damages under the Lanham Act. Thus, we cannot say that the district court abused its discretion when refusing to do so. Re/Max’s argument that it is entitled to attorneys’ fees under Article 17 of the 1993 agreement7 is unsupported by citation to relevant authority 8 and, therefor, waived for lack of devel*566opment. United States v. Hook, 195 F.3d 299, 309-10 (7th Cir. 1999) (stating that issues “present[ed] on appeal lacking] any degree of development in [the] briefs ... merit only our briefest attention. A party’s failure to address or develop a claim in its opening brief constitutes a waiver of that claim, for ‘[i]t is not the obligation of this court to research and construct the legal arguments open to parties, especially when they are represented by counsel.’ ” (quoting Kauthar SDN BHD v. Sternberg, 149 F.3d 659, 668 (7th Cir. 1998))).

Affirmed