Broadcast Music, Inc. v. Columbia Broadcasting System, Inc.
Broadcast Music, Inc. v. Columbia Broadcasting System, Inc.
Opinion of the Court
delivered the opinion of the Court.
This case involves an action under the antitrust and copyright laws brought by respondent Columbia Broadcasting System, Inc. (CBS), against petitioners, American Society of Composers, Authors and Publishers (ASCAP) and Broadcast Music, Inc. (BMI), and their members and affiliates.
I
CBS operates one of three national commercial television networks, supplying programs to approximately 200 affiliated stations and telecasting approximately 7,500 network programs per year. Many, but not all, of these programs make use of copyrighted music recorded on the soundtrack. CBS also owns television and radio stations in various cities. It is “ The giant of the world in the use of music rights/ ” the “ ‘No. 1 outlet in the history of entertainment.’ ”
Since 1897, the copyright laws have vested in the owner of a copyrighted musical composition the exclusive right to perform the work publicly for profit,
BMI, a nonprofit corporation owned by members of the broadcasting industry,
Both organizations operate primarily through blanket licenses, which give the licensees the right to perform any and all of the compositions owned by the members or affiliates as often as the licensees desire for a stated term. Fees for blanket licenses are ordinarily a percentage of total revenues or a flat dollar amount, and do not directly depend on the amount or type of music used. Radio and television broadcasters are the largest users of music, and almost all of them hold blanket licenses from both ASCAP and BMI. Until this litigation, CBS held blanket licenses from both organizations for its television network on a continuous basis since the late 1940’s and had never attempted to secure any other form of
The complaint filed by CBS charged various violations of the Sherman Act
Though agreeing with the District Court's factfinding and not disturbing its legal conclusions on the other antitrust theories of liability,
ASCAP and BMI petitioned for certiorari, presenting the questions of the applicability of the per se rule and of whether this constitutes misuse of copyrights. CBS did not cross petition to challenge the failure to sustain its other antitrust claims. We granted certiorari because of the importance of the issues to the antitrust and copyright laws. 439 U. S. 817 (1978). Because we disagree with the Court of Appeals’ conclusions with respect to the per se illegality of the blanket license, we reverse its judgment and remand the cause for further appropriate proceedings.
II
In construing and applying the Sherman Act’s ban against contracts, conspiracies, and combinations in restraint of trade,
A
To the Court of Appeals and CBS, the blanket license involves “price fixing” in the literal sense: the composers and publishing houses have joined together into an organization that sets its price for .the blanket license it sells.
Consequently, as we recognized in United States v. Topco Associates, Inc., 405 U. S. 596, 607-608 (1972), “[i]t is only after considerable experience with certain business relationships that courts classify them as per se violations . . . .” See
B
This litigation and other cases involving ASCAP and its licensing practices have arisen out of the efforts of the creators of copyrighted musical compositions to collect for the public performance of their works, as they are entitled to do under the Copyright Act. As already indicated, ASCAP and BMI originated to make possible and to facilitate dealings between copyright owners and those who desire to use their music. Both organizations plainly involve concerted action in a large and active line of commerce, and it is not surprising that, as the District Court found, “[n] either ASCAP nor BMI is a stranger to antitrust litigation.” 400 F. Supp., at 743.
The Department of Justice first investigated allegations of anticompetitive conduct by ASCAP over 50 years ago.
Under the amended decree, which still substantially controls the activities of ASCAP, members may grant ASCAP only nonexclusive rights to license their works for public performance. Members, therefore, retain the rights individually to license public performances, along with the rights to license the use of their compositions for other purposes. ASCAP itself is forbidden to grant any license to perform one or more specified compositions in the ASCAP repertory unless both the user and the owner have requested it in writing to do so. ASCAP is required to grant to any user making written application a nonexclusive license to perform all ASCAP compositions, either for a period of time or on a per-program basis. ASCAP may not insist on the blanket license, and the fee for the per-program license, which is to be based on the revenues for the program on which ASCAP music is played, must offer the applicant a genuine economic choice between the per-program license and the more common blanket license. If ASCAP and a putative licensee are unable to agree on a fee within 60 days, the applicant may apply to the District Court
The 1950 decree, as amended from time to time, continues in effect, and the blanket license continues to be the primary instrument through which ASCAP conducts its business under the decree. The courts have twice construed the decree not to require ASCAP to issue licenses for selected portions of its repertory.
After the consent decrees, the legality of the blanket license was challenged in suits brought by certain ASCAP members against individual radio stations for copyright infringement. The stations raised as a defense that the blanket license was a form of price fixing illegal under the Sherman Act. The par
The Department of Justice, with the principal responsibility for enforcing the Sherman Act and administering the consent decrees relevant to this case, agreed with the result reached by the Ninth Circuit. In a submission amicus curiae opposing one station’s petition for certiorari in this Court, the Department stated that there must be “some kind of central licensing agency by which copyright holders may offer their works in a common pool to all who wish to use them.” Memorandum for United States as Amicus Curiae on Pet. for Cert. in K-91, Inc. v. Gershwin Publishing Corp., O. T. 1967, No. 147, pp. 10-11. And the Department elaborated on what it thought that fact meant for the proper application of the antitrust laws in this area:
“The Sherman Act has always been discriminatingly applied in the light of economic realities. There are situations in which competitors have been permitted to form joint selling agencies or other pooled activities, subject to strict limitations under the antitrust laws to guarantee against abuse of the collective power thus created. Associated Press v. United States, 326 U. S. 1; United States v. St. Louis Terminal, 224 U. S. 383; Appalachian Coals, Inc. v. United States, 288 U. S. 344; Chicago Board of Trade v. United States, 246 U. S. 231. This case appears to us to involve such a situation. The extraordinary number of users spread across the land, the ease with which a performance may be broadcast, the sheer volume*15 of copyrighted compositions, the enormous quantity of separate performances each year, the impracticability of negotiating individual licenses for each composition, and the ephemeral nature of each performance all combine to create unique market conditions for performance rights to recorded music.” Id., at 10 (footnote omitted).
The Department concluded that, in the circumstances of that case, the blanket licenses issued by ASCAP to individual radio stations were neither a per se violation of the Sherman Act nor an unreasonable restraint of trade.
As evidenced by its amicus brief in the present case, the Department remains of that view. Furthermore, the United States disagrees with the Court of Appeals in this case and urges that the blanket licenses, which the consent decree authorizes ASCAP to issue to television networks, are not per se violations of the Sherman Act. It takes no position, however, on whether the practice is an unreasonable restraint of trade in the context of the network television industry.
Finally, we note that Congress itself, in the new Copyright Act, has chosen to employ the blanket license and similar practices. Congress created a compulsory blanket license for secondary transmissions by cable television systems and provided that “ [n] otwithstanding any provisions of the antitrust laws, . . . any claimants may agree among themselves as to the proportionate division of compulsory licensing fees among them, may lump their claims together and file them jointly or as a single claim, or may designate a common agent to receive payment on their behalf.” 17 U. S. C. App. § 111 (d) (5) (A). And the newly created compulsory license for the use of copyrighted compositions in jukeboxes is also a blanket license, which is payable to the performing-rights societies such as ASCAP unless an individual copyright holder can prove his entitlement to a share. § 116 (c)(4). Moreover, in requiring noncommercial broadcasters to pay for their use of copyrighted music, Congress again provided that “ [n] otwithstand-
There have been District Court cases holding various ASCAP practices, including its licensing practices, to be vio-lative of the Sherman Act,
Ill
Of course, we are no more bound than is CBS by the views of the Department of Justice, the results in the prior lower court cases, or the opinions of various experts about the merits of the blanket license. But while we must independently examine this practice, all those factors should caution us against too easily finding blanket licensing subject to per se invalidation.
A
As a preliminary matter, we are mindful that the Court of Appeals’ holding would appear to be quite difficult to contain. If, as the court held, there is a per se antitrust violation whenever ASCAP issues a blanket license to a television network for a single fee, why would it not also be automatically illegal for ASCAP to negotiate and issue blanket licenses to
Although the Court of Appeals apparently thought the blanket license could be saved in some or even many applications, it seems to us that the per se rule does not accommodate itself to such flexibility and that the observations of the Court of Appeals with respect to remedy tend to impeach the per se basis for the holding of liability.
B
In the first place, the line of commerce allegedly being restrained, the performing rights to copyrighted music, exists at all only because of the copyright laws. Those who would use copyrighted music in public performances must secure consent from the copyright owner or be liable at least for the statutory damages for each infringement and, if the conduct is willful and for the purpose of financial gain, to criminal penalties.
C
More generally, in characterizing this conduct under the per se rule,
The blanket license, as we see it, is not a “naked restrain [t] of trade with no purpose except stifling of competition,” White Motor Co. v. United States, 372 U. S. 253, 263 (1963), but rather accompanies the integration of sales, monitoring, and enforcement against unauthorized copyright use. See L. Sullivan, Handbook of the Law of Antitrust § 59, p. 154 (1977). As we have already indicated, ASCAP and the blanket license developed together out of the practical situation in the marketplace: thousands of users, thousands of copyright owners, and millions of compositions. Most users want unplanned, rapid, and indemnified access to any and all of the repertory of compositions, and the owners want a reliable method of collecting for the use of their copyrights. Individual sales transactions in this industry are quite expensive, as would be individual monitoring and enforcement, especially in light of the resources of single composers. Indeed, as both the Court of Appeals and CBS recognize, the costs are prohibitive for licenses with individual radio stations, nightclubs, and restaurants, 562 F. 2d, at 140 n. 26, and it was in that milieu that the blanket license arose.
A middleman with a blanket license was an obvious necessity if the thousands of individual negotiations, a virtual impossibility, were to be avoided. Also, individual fees for the use of individual compositions would presuppose an intricate schedule of fees and uses, as well as a difficult and expensive reporting problem for the user and policing task for the copyright owner. Historically, the market for public-performance rights organized itself largely around the single-fee blanket
With the advent of radio and television networks, market conditions changed, and the necessity for and advantages of a blanket license for those users may be far less obvious than is the case when the potential users are individual television or radio stations, or the thousands of other individuals and organizations performing copyrighted compositions in public.
D
This substantial lowering of costs, which is of course potentially beneficial to both sellers and buyers, differentiates the blanket license from individual use licenses. The blanket license is composed of the individual compositions plus the aggregating service. Here, the whole is truly greater than the
E
Finally, we have some doubt — enough to counsel against application of the per se rule — about the extent to which this practice threatens the “central nervous system of the economy,” United States v. Socony-Vacuum Oil Co., 310 U. S. 150, 226 n. 59 (1940), that is, competitive pricing as the free market’s means of allocating resources. Not all arrangements among actual or potential competitors that have an impact on price are per se violations of the Sherman Act or even unreasonable restraints. Mergers among competitors eliminate competition, including price competition, but they are not per se illegal, and many of them withstand attack under any existing antitrust standard. Joint ventures and other cooperative arrangements are also not usually unlawful, at least not as price-fixing schemes, where the agreement on price is necessary to market the product at all.
Here, the blanket-license fee is not set by competition among individual copyright owners, and it is a fee for the use of any of the compositions covered by the license. But the blanket license cannot be wholly equated with a simple horizontal arrangement among competitors. ASCAP does set the price for its blanket license, but that license is quite different from anything any individual owner could issue. The individual composers and authors have neither agreed not to sell individually in any other market nor use the blanket
With this background in mind, which plainly enough indicates that over the years, and in the face of available alternatives, the blanket license has provided an acceptable mechanism for at least a large part of the market for the performing rights to copyrighted musical compositions, we cannot agree that it should automatically be declared illegal in all of its many manifestations. Rather, when attacked, it should be subjected to a more discriminating examination under the rule of reason. It may not ultimately survive that attack, but that is not the issue before us today.
IV
As we have noted, n. 27, supra, the enigmatic remarks of the Court of Appeals with respect to remedy appear to have departed from the court’s strict, per se approach and to have invited a more careful analysis. But this left the general import of its judgment that the licensing practices of ASCAP and BMI under the consent decree are per se violations of the Sherman Act. We reverse that judgment, and the copyright misuse judgment dependent upon it, see n. 9, supra, and remand for further proceedings to consider any unresolved issues that CBS may have properly brought to the Court of Appeals.
The judgment of the Court of Appeals Is reversed, and the cases are remanded to that court for further proceedings consistent with this opinion.
R & so orcfered
The District Court certified the case as a defendant class action. 400 F. Supp. 737, 741 n. 2 (SDNY 1975).
Id., at 771, quoting a CBS witness. CBS is also a leading music publisher, with publishing subsidiaries affiliated with both ASCAP and BMI, and is the world’s largest manufacturer and seller of records and tapes. Ibid.
Act of Jan. 6, 1897, 29 Stat. 481.
CBS was a leader of the broadcasters who formed BMI, but it disposed of all of its interest in the corporation in 1959. 400 F. Supp., at 742.
Unless the context indicates otherwise, references to ASCAP alone in this opinion usually apply to BMI as well. See n. 20, infra.
15 U. S. C. §§ 1 and 2.
CBS seeks injunctive relief for the antitrust violations and a declaration of copyright misuse. 400 F. Supp., at 741.
The Court of Appeals affirmed the District Court’s rejection of CBS’s monopolization and tying contentions but did not rule on the District Court’s conclusion that the blanket license was not an unreasonable restraint of trade. See 562 F. 2d 130, 132, 135, 141 n. 29 (CA2 1977).
At CBS’s suggestion, the Court of Appeals held that the challenged conduct constituted misuse of copyrights solely on the basis of its finding of unlawful price fixing. Id., at 141 n. 29.
The Court of Appeals went on to suggest some guidelines as to remedy, indicating that despite its conclusion on liability the blanket license was not totally forbidden. The Court of Appeals said:
“Normally, after a finding of price-fixing, the remedy is an injunction against the price-fixing — in this case, the blanket license. We think, however, that if on remand a remedy can be fashioned which will ensure that the blanket license will not affect the price or negotiations for direct licenses, the blanket license need not be prohibited in all circumstances. The blanket license is not simply a 'naked restraint’ ineluctably doomed to extinction. There is not enough evidence in the present record to compel a finding that the blanket license does not serve a market need for those who wish full protection against infringement suits or who, for some other business reason, deem the blanket license desirable. The blanket license includes a practical covenant not to sue for infringement of any ASCAP copyright as well as an indemnification against suits by others.
“Our objection to the blanket license is that it reduces price competition among the members and provides a disinclination to compete. We think that these objections may be removed if ASCAP itself is required to provide some form of per use licensing which will ensure competition among the individual members with respect to those networks which wish to engage in per use licensing.” Id., at 140 (footnotes omitted).
“This principle of per se unreasonableness not only makes the type of restraints which are proscribed by the Sherman Act more certain to the benefit of everyone concerned, but it also avoids the necessity for an incredibly complicated and prolonged economic investigation into the entire history of the industry involved, as well as related industries, in an effort to determine at large whether a particular restraint has been unreasonable— an inquiry so often wholly fruitless when undertaken.” Northern Pac. R. Co. v. United States, 356 U. S. 1, 5 (1958).
See Continental T. V., Inc. v. GTE Sylvania Inc., 433 U. S. 36, 50 n. 16 (1977); United States v. Topco Associates, Inc., 405 U. S. 596, 609 n. 10 (1972).
See cases discussed in n. 14, infra.
CBS also complains that it pays a flat fee regardless of the amount of use it makes of ASCAP compositions and even though many of its programs contain little or no music. We are unable to see how that alone could make out an antitrust violation or misuse of copyrights:
“Sound business judgment could indicate that such payment represents the most convenient method of fixing the business value of the privileges*9 granted by the licensing agreement. . . . Petitioner cannot complain because it must pay royalties whether it uses Hazeltine patents or not. What it acquired by the agreement into which it entered was the privilege to use any or all of the patents and developments as it desired to use them.” Automatic Radio Mfg. Co. v. Hazeltine Research, Inc., 339 U. S. 827, 834 (1950).
See also Zenith Radio Corp. v. Hazeltine Research, Inc., 395 U. S. 100 (1969).
Cf., e. g., United States v. McKesson & Robbins, Inc., 351 U. S. 305 (1956) (manufacturer/wholesaler agreed with, independent wholesalers on prices to be charged on products it manufactured); United States v. Socony-Vacuum Oil Co., 310 U. S. 150 (1940) (firms controlling a substantial part of an industry agreed to purchase “surplus” gasoline with the intent and necessary effect of increasing the price); United States v. Trenton Potteries Co., 273 U. S. 392 (1927) (manufacturers and distributors of 82% of certain vitreous pottery fixtures agreed to sell at uniform prices).
Cohn, Music, Radio Broadcasters and the Sherman Act, 29 Geo. L. J. 407, 424 n. 91 (1941).
E. g., complaint in United States v. ASCAP, Civ. No. 13-95 (SDNY 1941), pp. 3-4.
United States v. ASCAP, 1940-1943 Trade Cases ¶ 56,104 (SDNY 1941).
See Alden-Rochelle, Inc. v. ASCAP, 80 F. Supp. 888 (SDNY 1948); M. Witmark & Sons v. Jenson, 80 F. Supp. 843 (Minn. 1948), appeal dismissed sub nom. M. Witmark & Sons v. Berger Amusement Co., 177 F. 2d 515 (CA8 1949).
United States v. ASCAP, 1950-1951 Trade Cases ¶ 62,595 (SDNY 1950).
BMI is in a similar situation. The original decree against BMI is reported as United States v. BMI, 1940-1943 Trade Cases ¶ 56,096 (ED Wis. 1941). A new consent judgment was entered in 1966 following a monopolization complaint filed in 1964. United States v. BMI, 1966 Trade Cases ¶ 71,941 (SDNY). The ASCAP and BMI decrees do vary in some respects. The BMI decree does not specify that BMI may only obtain nonexclusive rights from its affiliates or that the District Court may set the fee if the parties are unable to agree. Nonetheless, the parties stipulated, and the courts below accepted, that “CBS could secure direct licenses from BMI affiliates with the same ease or difficulty, as the case may be, as from ASCAP members.” 400 F. Supp., at 745.
United States v. ASCAP (Application of Shenandoah Valley Broadcasting, Inc.), 208 F. Supp. 896 (SDNY 1962), aff’d, 331 F. 2d 117 (CA2), cert. denied, 377 U. S. 997 (1964); United States v. ASCAP (Application of National Broadcasting Co.), 1971 Trade Cases ¶73,491 (SDNY 1970). See also United States v. ASCAP (Motion of Metromedia, Inc.), 341 F. 2d 1003 (CA2 1965).
National Broadcasting Co. did, in 1971, request an annual blanket license for 2,217 specific ASCAP compositions most frequently used on its variety shows. It intended to acquire the remaining rights to background and theme music through direct transactions by it and its program pack
1950-1951 Trade Cases ¶ 62,595, p. 63,756.
Cf. Continental T. V., Inc. v. GTE Sylvania Inc., 433 U. S., at 50 n. 16. Moreover, unthinking application of the per se rule might upset the balancing of economic power and of procompetitive and anticompetitive effects presumably worked out in the decree.
See cases cited n. 18, supra. Those cases involved licenses sold to individual movie theaters to “perform” compositions already on the motion pictures’ soundtracks. ASCAP had barred its members from assigning performing rights to movie producers at the same time recording rights were licensed, and the theaters were effectively unable to engage in direct transactions for performing rights with individual copyright owners.
Certain individual television and radio stations, appearing here as amici curiae, argue that the per se rule should extend to ASCAP’s blanket licenses with them as well. The television stations have filed an antitrust suit to that effect. Buffalo Broadcasting Co. v. ASCAP, 78 Civ. 5670 (SDNY, filed Nov. 27, 1978).
See n. 10, supra. The Court of Appeals would apparently not outlaw the blanket license across the board but would permit it in various circumstances where it is deemed necessary or sufficiently desirable. It did not even enjoin blanket licensing with the television networks, the relief it realized would normally follow a finding of per se illegality of the license in that context. Instead, as requested by CBS, it remanded to the District Court to require ASCAP to offer in addition to blanket licensing some competitive form of per-use licensing. But per-use licensing by ASCAP, as recognized in the consent decrees, might be even more susceptible to the per se rule than blanket licensing.
The rationale for this unusual relief in a per se case was that “[t]he blanket license is not simply a 'naked restraint’ ineluctably doomed to extinction.” 562 F. 2d, at 140. To the contrary, the Court of Appeals found that the blanket license might well “serve a market need” for some. Ibid. This, it seems to us, is not the per se approach, which does not yield so readily to circumstances, but in effect is a rather bobtailed application of the rule of reason, bobtailed in the sense that it is unaccompanied by the necessary analysis demonstrating why the particular licensing system is an undue competitive restraint.
Surely, if ASCAP abandoned the issuance of all licenses and confined its activities to policing the market and suing infringers, it could hardly be said that member copyright owners would be in violation of the antitrust laws by not having a common agent issue per-use licenses. Under the copyright laws, those who publicly perform copyrighted music have the burden of obtaining prior consent. Cf. Zenith Radio Corp. v. Hazeltine Research, Inc., 395 U. S., at 139-140.
In its complaint, CBS alleged that it would be “wholly impracticable” for it to obtain individual licenses directly from the composers and publishing houses, but it now says that it would be willing to do exactly that if ASCAP were enjoined from granting blanket licenses to CBS or its competitors in the network television business.
17 U. S. C. App. § 506.
See Koenigsberg, The 1976 Copyright Act: Advances for the Creator, 26 Cleve. St. L. Rev. 515, 524, 528 (1977).
Cf. Silver v. New York Stock Exchange, 373 U. S. 341 (1963). Because a musical composition can be “consumed” by many different people at the same time and without the creator’s knowledge, the “owner” has no real way to demand reimbursement for the use of his property except through the copyright laws and an effective way to enforce those legal rights. See Twentieth Century Music Corp. v. Aiken, 422 U. S. 151, 162 (1975). It takes an organization of rather large size to monitor most or all uses and to deal with users on behalf of the composers. Moreover, it is inefficient to have too many such organizations duplicating each other’s monitoring of use.
The scrutiny occasionally required must not merely subsume the burdensome analysis required under the rule of reason, see National Society of Professional Engineers v. United States, 435 U. S. 679, 690-692 (1978), or else we should apply the rule of reason from the start. That is why the per se rule is not employed until after considerable experience with the type of challenged restraint.
And of course changes brought about by new technology or new marketing techniques might also undercut the justification for the practice.
The District Court found that CBS would require between 4,000 and 8,000 individual license transactions per year. 400 F. Supp., at 762.
To operate its system for distributing the license revenues to its members, ASCAP relies primarily on the networks’ records of which compositions are used.
See Timberg, The Antitrust Aspects of Merchandising Modem Music: The ASCAP Consent Judgment of 1950, 19 Law & Contemp. Prob. 294, 297 (1954) (“The disk-jockey’s itchy fingers and the bandleader’s restive baton, it is said, cannot wait for contracts to be drawn with ASCAP’s individual publisher members, much less for the formal acquiescence of a characteristically unavailable composer or author”). Significantly, ASCAP deals only with nondramatic performance rights. Because of their nature, dramatic rights, such as for musicals, can be negotiated individually and weE in advance of the time of performance. The same is true of various other rights, such as sheet music, recording, and synchronization, which are licensed on an individual basis.
Cf. United States v. Grinnell Corp., 384 U. S. 563, 572-573 (1966); United States v. Philadelphia Nat. Bank, 374 U. S. 321, 356-357 (1963).
Comment, Music Copyright Associations and the Antitrust Laws, 25 Ind. L. J. 168, 170 (1950). See also Gamer, United States v. ASCAP: The Licensing Provisions of the Amended Final Judgment of 1950, 23 Bull. Copyright Soc. 119, 149 (1975) (“no performing rights are licensed on other than a blanket basis in any nation in the world”).
Moreover, because of the nature of the product — a composition can be simultaneously “consumed” by many users — composers have numerous markets and numerous incentives to produce, so the blanket license is unlikely to cause decreased output, one of the normal undesirable effects of a cartel. And since popular songs get an increased share of ASCAP’s revenue distributions, composers compete even within the blanket license in terms of productivity and consumer satisfaction.
Cf. United States v. Socony-Vacuum Oil Co., 310 U. S., at 217 (distinguishing Chicago Bd. of Trade v. United States, 246 U. S. 231 (1918), on the ground that among the effects of the challenged rule there “was the creation of a public market”); United States v. Trenton Potteries Co., 273 U. S., at 401 (distinguishing Chicago Bd. of Trade on the ground that it did not involve “a price agreement among competitors in an open market”).
“CBS does not claim that the individual members and affiliates ('sellers’) of ASCAP and BMI have agreed among themselves as to the prices to be charged for the particular ‘products’ (compositions) offered by each of them.” 400 F. Supp., at 748.
It is argued that the judgment of the Court of Appeals should nevertheless be affirmed on the ground that the blanket license is a tying
The Court of Appeals did not address the rule-of-reason issue, and BMI insists that CBS did not preserve the question in that court. In any event, if the issue is open in the Court of Appeals, we prefer that that court first address the matter. Because of the United States’ interest in the enforcement of the consent decree, we assume it will continue to play a role in this litigation on remand.
Dissenting Opinion
dissenting.
The Court holds that ASCAP’s blanket license is not a species of price fixing categorically forbidden by the Sherman Act. I agree with that holding. The Cburt remands the cases to the Court of Appeals, leaving open the question whether the blanket license as employed by ASCAP and BMI is unlawful under a rule-of-reason inquiry. I think that question is properly before us now and should be answered affirmatively.
There is ample precedent for affirmance of the judgment of the Court of Appeals on a ground that differs from its rationale, provided of course that we do not modify its judgment.
The Court of Appeals may well so decide on remand. In my judgment, however, a remand is not necessary.
I
In December 1969, the president of the CBS television network wrote to ASCAP and BMI requesting that each “promptly . . . grant a new performance rights license which
Whether or not the CBS letter is considered a proper demand for per-use licensing is relevant, if at all, only on the question of relief. For the fact is, and it cannot seriously be questioned, that ASCAP and BMI have steadfastly adhered to the policy of only offering overall blanket or per-program licenses,
II
Under our prior cases, there would be no question about the illegality of the blanket-only licensing policy if ASCAP and BMI were the exclusive sources of all licenses. A copyright, like a patent, is a statutory grant of monopoly privileges. The rules which prohibit a patentee from enlarging his statutory monopoly by conditioning a license on the purchase of unpatented goods,
It is clear, however, that the mere fact that the holder of several patents has granted a single package license covering them all does not establish any illegality. This point was settled by Automatic Radio Mfg. Co. v. Hazeltine Research, Inc., 339 U. S. 827, 834, and reconfirmed in Zenith Radio Corp.
Since ASCAP offers only blanket licenses, its- licensing practices fall on the illegal side of the line drawn by the two Hazeltine cases. But there is a significant distinction: unlike Hazeltine, ASCAP does not have exclusive control of the copyrights in its portfolio, and it is perfectly possible- — at least as a legal matter — for a user of music to negotiate directly with composers and publishers for whatever rights he may desire. The availability of a practical alternative alters the competitive effect of a blockbooking or blanket-licensing policy. ASCAP is therefore quite correct in its insistence that its blanket license cannot be categorically condemned on the authority of the blockbooking and package-licensing cases. While these cases are instructive, they do not directly answer the question whether the ASCAP practice is unlawful.
The answer to that question depends on an evaluation of the effect of the practice on competition in the relevant market. And, of course, it is well settled that a sales practice that is permissible for a small vendor, at least when no coercion is present, may be unreasonable when employed by a company that dominates the market.
Ill
The market for music at issue here is wholly dominated by ASCAP-issued blanket licenses.
The blanket all-or-nothing license is patently discriminatory.
The record plainly establishes that there is no price competition between separate musical compositions.
The current state of the market cannot be explained on the ground that it could not operate competitively, or that issuance of more limited — and thus less restrictive — licenses by ASCAP is not feasible. The District Court’s findings disclose no reason why music-performing rights could not be negotiated on a per-composition or per-use basis, either with the composer or publisher directly or with an agent such as ASCAP. In fact, ASCAP now compensates composers and publishers on precisely those bases.
Since the record describes a market that could be competitive and is not, and since that market is dominated by two firms engaged in a single, blanket method of dealing, it surely seems logical to conclude that trade has been restrained unreasonably. ASCAP argues, however, that at least as to CBS, there has been no restraint at all since the network is free to deal directly with copyright holders.
The District Court found that CBS had failed to establish that it was compelled to take a blanket license from ASCAP. While CBS introduced evidence suggesting that a significant number of composers and publishers, satisfied as they are with the ASCAP system, would be “disinclined” to deal directly with the network, the court found such evidence unpersuasive in light of CBS’s substantial market power in the music industry and the importance to copyright holders of network television exposure.
The fact that CBS has substantial market power does not deprive it of the right to complain when trade is restrained. Large buyers, as well as small, are protected by the antitrust laws. Indeed, even if the victim of a conspiracy is himself a wrongdoer, he has not forfeited the protection of the law.
More basically, ASCAP’s underlying argument that CBS must be viewed as having acted with complete freedom in choosing the blanket license is not supported by the District Court’s findings. The District Court did not find that CBS could cancel its blanket license “tomorrow” and continue to use music in its programming and compete with the other networks. Nor did the District Court find that such a course was without any risk or expense. Rather, the District Court’s finding was that within a year, during which it would continue to pay some millions of dollars for its annual blanket license, CBS would be able to develop the needed machinery and enter into the necessary contracts.
Far from establishing ASCAP’s immunity from liability, these District Court findings, in my judgment, confirm the illegality of its conduct. Neither CBS nor any other user has been willing to assume the costs and risks associated with an attempt to purchase music on a competitive basis. The fact that an attempt by CBS to break down the ASCAP monopoly might well succeed does not preclude the conclusion that smaller and less powerful buyers are totally foreclosed from a competitive market.
Whatever management decision CBS should or might have made, it is perfectly clear that the question whether competition in the market has been unduly restrained is not one that any single company’s management is authorized to answer. It is often the case that an arrangement among competitors will not serve to eliminate competition forever, but only to delay its appearance or to increase the costs of new entry. That may well be the state of this market. Even without judicial intervention, the ASCAP monopoly might eventually be broken by CBS, if the benefits of doing so outweigh the significant costs and risks involved in commencing direct dealing.
Antitrust policy requires that great aggregations of economic power be closely scrutinized. That duty is especially important when the aggregation is composed of statutory monopoly privileges. Our cases have repeatedly stressed the need to limit the privileges conferred by patent and copyright strictly to the scope of the statutory grant. The record in this case plainly discloses that the limits have been exceeded and that ASCAP and BMI exercise monopoly powers that far exceed the sum of the privileges of the individual copyright holders.
See United States v. New York Telephone Co., 434 U. S. 159, 166 n. 8; Dayton Board of Education v. Brinkman, 433 U. S. 406, 419; Massachusetts Mutual Life Ins. Co. v. Ludwig, 426 U. S. 479, 480-481; United States v. American Railway Express Co., 265 U. S. 425, 435.
562 F. 2d 130,140-141 (CA2 1977).
See ante, at 17 n. 27 (describing relief ordered by Court of Appeals as “unusual” for a per se case, and suggesting that that court’s decision appears more consistent with a rule-of-reason approach).
That the rule-of-reason issues have been raised and preserved throughout seems to me clear. See 562 F. 2d, at 134. (“CBS contends that the blanket licensing method is not only an illegal tie-in or blockbooking which in practical terms is coercive in effect, but is also an illegal price-fixing device, a per se violation ...”); id., at 141 n. 29 (“As noted, CBS also claims violation of § 2 of the Sherman Act. We need not go into the legal arguments on this point because they are grounded on its factual claim that there are barriers to direct licensing and ‘bypass’ of the ASCAP blanket license. The District Court, as noted, rejected this contention and its findings are not clearly erroneous. The § 2 claim must therefore fail at this time and on this record”); Brief for Respondents 41.
400 F. Supp. 737, 753 (SDNY 1975).
ASCAP responded in a letter from its general counsel, stating that it would consider the request at its next board of directors meeting, and that it regarded it as an application for a license consistent with the decree. The letter from BMI’s president stated: “The BMI Consent Decree provides for several alternative licenses and we are ready to explore any of these with you.” Id., at 753-754.
See ante, at 12, and n. 21.
The 1941 decree requires ASCAP to offer per-program licenses as an alternative to the blanket license. United States v. ASCAP, 1940-1943 Trade Cases ¶ 56,104, p. 404 (SDNY). Analytically, however, there is little difference between the two. A per-program license also covers the entire ASCAP repertoire; it is therefore simply a miniblanket license. As is true of a long-term blanket license, the fees set are in no way dependent on the quantity or quality of the music used. See infra, at 30-33.
See United States v. ASCAP (Application of National Broadcasting Co.), 1971 Trade Cases ¶73,491 (SDNY 1970).
See United States v. ASCAP (Application of Shenandoah Valley Broadcasting, Inc.), 208 F. Supp. 896 (SDNY 1962), aff’d, 331 F. 2d 117 (CA2 1964), cert. denied, 377 U. S. 997.
Mercoid Corp. v. Mid-Continent Investment Co., 320 U. S. 661; Ethyl Gasoline Corp. v. United States, 309 U. S. 436; International Business Machines Corp. v. United States, 298 U. S. 131; United Shoe Machinery Corp. v. United States, 258 U. S. 451.
Indeed, the leading cases condemning the practice of “blockbookmg” involved copyrighted motion pictures, rather than patents. See United States v. Paramount Pictures, 334 U. S. 131; United States v. Loew’s Inc., 371 U. S. 38.
See Tampa Electric Co. v. Nashville Coal Co., 365 U. S. 320, 334 (upholding requirements contract on the ground that “[t]here is here neither a seller with a dominant position in the market as in Standard
As in the majority opinion, my references to ASCAP generally encompass BMI as well.
See Cirace, CBS v. ASCAP: An Economic Analysis of A Political Problem, 47 Ford. L. Rev. 277, 286 (1978) (“the all-or-nothing bargain allows the monopolist to reap the benefits of perfect price discrimination without confronting the problems posed by dealing with different buyers on different terms”).
For many years prior to the commencement of this action, the BMI blanket-license fee amounted to 1.09% of net receipts from sponsors after certain specified deductions. 400 F. Supp., at 743. The fee for access to ASCAP’s larger repertoire was set at 2.5% of net receipts; in recent years, however, CBS has paid a flat negotiated fee, rather than a percentage, to ASCAP. 23 Jt. App. in CA2 No. 75-7600, pp. E1051-E1052, E1135.
See Cirace, supra, at 288:
“This history indicates that, from its inception, ASCAP exhibited a tendency to discriminate in price. A license fee based upon a percentage of gross revenue is discriminatory in that it grants the same number of rights to different licensees for different total dollar amounts, depending upon their ability to pay. The effectiveness of price discrimination is significantly enhanced by the all-or-nothing blanket license.”
Under the ASCAP consent decree, on receipt of an application, ASCAP is required to “advise the applicant in writing of the fee which it deems reasonable for the license requested.” If the parties are unable to agree on the fee within 60 days of the application, the applicant may apply to the United States District Court for the Southern District of New York for the determination of a “reasonable fee.” United States v. ASCAP, 1950-1951 Trade Cases ¶ 62,595, p. 63,754 (SDNY 1950). The BMI decree contains no similar provision for judicial determination of a reasonable fee.
ASCAP’s economic expert, Robert Nathan, was unequivocal on this point:
“Q. Is there price competition under this system between separate musical compositions?
“A. No sir." Tr. 3983.
See 562 F. 2d, at 136 n. 15. In determining royalties ASCAP distinguishes between feature, theme, and background uses of music. The 1950 amended decree requires ASCAP to distribute royalties on “a basis which gives primary consideration to the performance of the compositions.” The 1960 decree provided for the additional option of receiving royalties under a deferred plan which provides additional compensation based on length of membership and the recognized status of the individual’s works. See United States v. ASCAP, 1960 Trade Cases ¶ 69,612, pp. 76,469-76,470 (SDNY 1960).
See generally 2 P. Areeda & D. Turner, Antitrust Law 280-281, 342-345 (1978); Cirace, supra n. 15, at 286-292.
See n. 20, supra.
The “synch” right is the right to record a copyrighted song in synchronization with the film or videotape, and is obtained separately from the right to perform the music. It is the latter which is controlled by ASCAP and BMI. See CBS, Inc. v. ASCAP, 400 F. Supp., at 743.
See Alden-Rochelle, Inc. v. ASCAP, 80 F. Supp. 888 (SDNY 1948).
See 400 F. Supp., at 759-763; 5 Jt. App. in CA2 No. 75-7600, pp. 775-777 (testimony of Albert Berman, managing director of the Harry Fox Agency, Inc.). Television synch rights and movie performance and synch rights are handled by the Fox Agency, which serves as the broker for thousands of music publishers.
See Perma Life Mufflers, Inc. v. International Parts Corp., 392 U. S. 134, 138-140; Simpson v. Union Oil Co., 377 U. S. 13, 16-17; Kiefer-Stewart Co. v. Joseph E. Seagram & Sons, Inc., 340 U. S. 211, 214.
See National Society of Professional Engineers v. United States, 435 U. S. 679, 689-690.
For an individual user, the transaction costs involved in direct dealing with individual copyright holders may well be prohibitively high, at least
The risks involved in such a venture appear to be substantial. One significant risk, which may be traced directly to ASCAP and its members, relates to music “in the can”' — music which has been performed on shows and movies already in the network’s inventory, but for which the network must still secure performing rights. The networks accumulate substantial inventories of shows “in the can.” And, as the Government has pointed out as amicus curiae:
“If they [the networks and television stations] were to discontinue the blanket license, they then would be required to obtain performance rights*37 for these already-produced shows. This attempt would create an opportunity for the copyright owners, as a condition of granting performing rights, to attempt to obtain the entire value of the shows ‘in the can.’ It would produce, in other words, a case of bilateral monopoly. Because pricing is indeterminate in a bilateral monopoly, television networks would not terminate their blanket licenses until they had concluded an agreement with every owner of copyrighted music ‘in the can’ to allow future performance for an identified price; the networks then would determine whether that price was sufficiently low that termination of the blanket license would be profitable. But the prospect of such negotiations offers the copyrights owners an ability to misuse their rights in a way that ensures the continuation of blanket licensing despite a change in market conditions that may make other forms of licensing preferable.” Brief for United States as Amicus Curiae 24-25.
This analysis is in no sense inconsistent with the findings of the District Court. The District Court did reject CBS’s coercion argument as to music “in the can.” But as the Government again points out, the District Court’s findings were addressed essentially to a tie-in claim; “the court did not consider the possibility that the copyright owners’ self-interested, non-coercive demands for compensation might nevertheless make the cost of CBS’ dropping the blanket license sufficiently high that ASCAP and BMI could take this ‘termination penalty’ into account in setting fees for the blanket license.” Id., at 25 n. 23.
Reference
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- BROADCAST MUSIC, INC., Et Al. v. COLUMBIA BROADCASTING SYSTEM, INC., Et Al.
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